Curated Business Tips written by BROW DOWN PRO's Certified Pro Trainers

The Intuitive Brow: Beauty, Energy & the Elemen...
In the beauty industry, it's easy to get caught up in trends and techniques, but the services that leave a lasting impression go far beyond the surface. As a professional...
The Intuitive Brow: Beauty, Energy & the Elemen...
In the beauty industry, it's easy to get caught up in trends and techniques, but the services that leave a lasting impression go far beyond the surface. As a professional...

From First Appointments to Forever: Secrets to ...
How to Build and Retain a Loyal Clientele The best way to build a thriving clientele? Treat every single client like gold. When you provide an exceptional experience—every time—clients will...
From First Appointments to Forever: Secrets to ...
How to Build and Retain a Loyal Clientele The best way to build a thriving clientele? Treat every single client like gold. When you provide an exceptional experience—every time—clients will...

Not Every Client Leaves Smiling. How to Handle ...
As a brow and lash lift artist in Los Angeles, I’ve experienced all sorts of personalities. When working with the public, it’s almost impossible that every single client will be...
Not Every Client Leaves Smiling. How to Handle ...
As a brow and lash lift artist in Los Angeles, I’ve experienced all sorts of personalities. When working with the public, it’s almost impossible that every single client will be...

Brows and Lashes on Fleek, Social Media on Peak
Let's be real – everyone's checking out before and afters on social media before they book their brow appointments. How many times have we heard “I’ve been growing my brows...
Brows and Lashes on Fleek, Social Media on Peak
Let's be real – everyone's checking out before and afters on social media before they book their brow appointments. How many times have we heard “I’ve been growing my brows...

The Lash and Brow Diaries: A Mompreneur's How-to
As a lash + brow artist, you’re not just shaping brows and creating beautiful lash sets, you’re building confidence and empowering clients to feel their best. But behind the scenes,...
The Lash and Brow Diaries: A Mompreneur's How-to
As a lash + brow artist, you’re not just shaping brows and creating beautiful lash sets, you’re building confidence and empowering clients to feel their best. But behind the scenes,...

Why You Should Increase Your Service Prices in ...
Raising your prices in 2025 isn’t just about earning more—it’s about valuing yourself, your craft, and your clients. You’re not only shaping brows; you’re shaping confidence, empowerment, and trust. Don’t...
Why You Should Increase Your Service Prices in ...
Raising your prices in 2025 isn’t just about earning more—it’s about valuing yourself, your craft, and your clients. You’re not only shaping brows; you’re shaping confidence, empowerment, and trust. Don’t...