Curated Business Tips written by BROW DOWN PRO's Certified Pro Trainers

Sticking to Your Studio Policies (Without the Guilt)

Sticking to Your Studio Policies (Without the G...

Let’s be real—setting policies is the easy part.Enforcing them? That’s where most estheticians and beauty pros (myself included) hit a wall. I’ve been there. You get that "Can you just...

Sticking to Your Studio Policies (Without the G...

Let’s be real—setting policies is the easy part.Enforcing them? That’s where most estheticians and beauty pros (myself included) hit a wall. I’ve been there. You get that "Can you just...

Creating an Ideal Customer Experience: Elevating the In-Studio Vibe

Creating an Ideal Customer Experience: Elevatin...

In a world full of brow studios, what sets yours apart isn't just your technique—it's the experience. Elevating your in-studio environment with thoughtful, personal touches not only makes your space...

Creating an Ideal Customer Experience: Elevatin...

In a world full of brow studios, what sets yours apart isn't just your technique—it's the experience. Elevating your in-studio environment with thoughtful, personal touches not only makes your space...

The Intuitive Brow: Beauty, Energy & the Element of Surprise

The Intuitive Brow: Beauty, Energy & the Elemen...

In the beauty industry, it's easy to get caught up in trends and techniques, but the services that leave a lasting impression go far beyond the surface. As a professional...

The Intuitive Brow: Beauty, Energy & the Elemen...

In the beauty industry, it's easy to get caught up in trends and techniques, but the services that leave a lasting impression go far beyond the surface. As a professional...

From First Appointments to Forever: Secrets to Client Loyalty in the Brow and Lash Biz

From First Appointments to Forever: Secrets to ...

How to Build and Retain a Loyal Clientele The best way to build a thriving clientele? Treat every single client like gold. When you provide an exceptional experience—every time—clients will...

From First Appointments to Forever: Secrets to ...

How to Build and Retain a Loyal Clientele The best way to build a thriving clientele? Treat every single client like gold. When you provide an exceptional experience—every time—clients will...

Not Every Client Leaves Smiling. How to Handle Unhappy Clients Like A Boss!

Not Every Client Leaves Smiling. How to Handle ...

As a brow and lash lift artist in Los Angeles, I’ve experienced all sorts of personalities. When working with the public, it’s almost impossible that every single client will be...

Not Every Client Leaves Smiling. How to Handle ...

As a brow and lash lift artist in Los Angeles, I’ve experienced all sorts of personalities. When working with the public, it’s almost impossible that every single client will be...

Brows and Lashes on Fleek, Social Media on Peak

Brows and Lashes on Fleek, Social Media on Peak

Let's be real – everyone's checking out before and afters on social media before they book their brow appointments. How many times have we heard “I’ve been growing my brows...

Brows and Lashes on Fleek, Social Media on Peak

Let's be real – everyone's checking out before and afters on social media before they book their brow appointments. How many times have we heard “I’ve been growing my brows...